The amount of time spent on social media sites nearly doubled in the past year, according to new research from Nielsen Market Research.

Customers are buzzing. Are you engaging?

Explore the visionary strategy of National Instruments in engaging customers and partners across the social web. Deirdre Walsh, Social Media Marketing Manager, will share real-world anecdotes and best-practices from the company's outreach efforts, on places like the NI Community, the blogosphere, Twitter, Facebook, and more. Gain insight to accelerate your own social media strategy.

You will learn:

• How to leverage a branded community as the foundation of your social media strategy
• How social media monitoring tools can foster deeper customer engagement
• How to more broadly engage your employees in company social media outreach initiatives

Get free resources:

• Gartner, Inc. Report: 2009 Magic Quadrant for Social Software in the Workforce
• Forrester Wave Report: Community Platforms, Q1 2009

Webcast speakers:

• Deirdre Walsh, Community and Social Media Marketing Manager, National Instruments
• Adam Mertz, Product Marketing Manager, Jive Software

Hear the Recording:
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